Wednesday, 30 November 2016

New Studio!

On Sunday, I got my key for my new studio in the Foxlowe Creative Hub in Leek. Before I started to strip any of the wallpaper, I filmed a brief overview of the "before" stage. I am hoping to start to decorate this week and move in within the next two weeks.


Wednesday, 23 November 2016

Updated Events Page

I have updated my Events Page on my website as it was a bit out of date. I have added the Totally Locally Leek Market and the Pop Up Shops at Stoke Station for December - I will be doing a Pop Up Shop on Platform 1 of Stoke Station every Friday of December leading up to Christmas. I have also added a Christmassy banner at the top of each event to make them more season-appropriate.

Monday, 21 November 2016

YouTube

I have been doing my competitor analysis' and 3 of the artists who I am looking at for my analysis have YouTube channels and it seems to be a bit of a catalyst in selling their work (I could be wrong as I think they started out on other social media), but it is at least a really great way of communicating with their audience and reaching possibly a broader audience as that's where I discovered all three of them. It is also a really personal way of communicating with your audience because the audience develop a relationship with them in their mind as they feel like they become friends with the video creator. So I am thinking about doing some YouTube videos, starting out by doing a time-lapse video of me painting something and go from there.

Friday, 11 November 2016

Etsy Photos

I have just found a really good website which allows you to put your paintings/artwork on a wall in a living space. It's called ohmyprints.com




I have used one of these photos as my primary photo for this painting and I think it looks really effective. It will be a great tool to use to get my photos looking consistent.




Wednesday, 9 November 2016

Competitor Analysis

Today I started looking into my competitors more deeply, however, for some reason I've been having trouble writing and forming sentences, so for now, I will leave you with links to my competitors' social media accounts.

Katie Jobling

Website http://www.katiejobling.com
Youtube https://www.youtube.com/Katie%20Jobling
Instagram https://www.instagram.com/katiejoblingart/
Twitter https://twitter.com/katiejoblingart
Pinterest https://uk.pinterest.com/katieljobling/
Facebook https://www.facebook.com/KatieLJobling/?fref=ts
Etsy https://www.etsy.com/uk/shop/KatieJobling?ref=condensed_trust_header_icon_items


Paige Poppe



Lena Danya



Rob Wilson



Clare Allan





Wednesday, 2 November 2016

Starting Business Plan...

Today we started our Business Plans - we have been working out all our costings which has been quite stressful because I thought that I wasn't charging enough for my smaller paintings because I was factoring in all these things like the paper, paint, market costs, Etsy fees, and time, and I forgot that the money for the time is what I get paid - I was worried that I wasn't going to be making any money. But after realising that the time is what I get paid, I was much more optimistic about it working out.